Tricia Fox

A Chartered PR Practitioner, and Fellow of the Chartered Institute of Marketing with over 22 years’ experience in the communications industry, Tricia is the founder of Volpa and co-founder of Mhor Coffee.

Educated at Aberdeen University with an MA (Hons) in English Literature, and graduated in the top 5 of her class with an MSc in Marketing from Strathclyde. She started studying for a PhD in brand and identity management before leaving full time study to pursue a career in management consultancy.

Since founding Volpa in 2002, Tricia has carved an award winning career in communications, consulting with clients ranging from small family owned businesses and multinational corporations. Her considerable experience in communications planning has delivered substantial results for clients.

Volpa is now one of the largest independent marketing and public relations agencies in Tayside and has received several awards including The Courier Business Award for Small Business of the Year and is a three times winner of the Scottish Event Award for Best Marketing Strategy for its work on industry leading sound and light show The Enchanted Forest.

Tricia is a Chartered PR Practitioner and a Fellow of the Chartered Institute of Public Relations (FCIPR), a Chartered Marketer and a Fellow of the Chartered Institute of Marketing (FCIM) and a Member of the Public Relations & Communications Association (MPRCA). She has qualifications in English Literature (MA (Hons), Marketing (MSc) and Research Methodologies (PGCRes).